Leadership
Proven Experienced Survey Professionals
Joe F. Sirianni, Jr, Business Development
Joe Sirianni, one of the founding partners of enetrix, has extensive experience working with associations and the management of online surveys. Mr. Sirianni's positive attitude, his dedication to customer service, his attention to detail and his belief in teamwork has kept our company focused on delivering quality survey services.
Prior to joining enetrix, in 2001, he served as Vice President of several leading corporations including Office Depot, Lands' End and Hartmarx. His responsibilities included merchandising, marketing, advertising, product development, brand building, global sourcing and general management.
He has a B.B.A. in Marketing from the University of Houston in 1972. He was honorably discharged in 1969, from the U.S. Navy after serving four years on the destroyers USS Goldsborough DDG-20 and the USS Hull DD-945.
Ric Cederholm, Survey Research & Client Engagement Manager
Ric Cederholm specializes in the development, design, and statistical analysis of online survey applications for enetrix. He has over ten years of survey management experience, seven of which is direct experience with online survey collection, and has directed dozens of online and paper-based survey projects. He leads the enetrix survey research operations team.
Prior to joining enetrix in April of 2005, he was the Assessment Practice Manager for the Center for Organization Effectiveness/Surveysbydesign.com, a firm that specialized in organizational development related assessments (360-degree feedback, employee opinion, knowledge/skills inventory). While at the Center, he established the online survey practice by partnering with enetrix to design the 360-degree feedback data collection and reporting process. In February 2002, he was featured in a Fortune Small Business magazine article entitled "Digital Makeover: Surveying Better Polling Options".
Prior to the Center, Ric was a part of the healthcare consulting practice for Ernst & Young, LLP, in Los Angeles, CA. While part of Ernst and Young, Ric served as the lead analyst and project manager for over a dozen national and regional healthcare compensation and benefit surveys.
Ric has an M.A. in Industrial/Organizational Psychology from Minnesota State University in Mankato and a B.A. in Psychology from the University of Wisconsin - Oshkosh.
